THE ROLE OF PAPARAZZI IN THE LIVES OF PAKISTANI CELEBRITIES

Authors

  • Kiran Karamat Media Studies Department Kinnaird College for Women, Lahore Author
  • Asma Jalil Qureshi Department of Mass Communication, Lahore College for Women University, Pakistan Author
  • Anjum Zia Department of Mass Communication, Lahore College for Women University, Pakistan Author
  • Hira Nosheen Department of Mass Communication, Lahore College for Women University, Pakistan Author

Keywords:

Media; Paparazzi, Pakistani celebrities, In-depth interviews, Social Responsibility Theory, Expectancy Violation Theory, Television Rating Points, Code of Ethics

Abstract

The research titled as “The Role of Paparazzi in the Lives of Pakistani Celebrities” examines the perspective of celebrities about Paparazzi interference in their lives through in-depth interviews as a tool of data collection. The respondents were selected from media, political and sports fields, using convenience sampling. The hypothesis tested was “celebrities perceived that paparazzi interference in their lives is unethical and their solidarity of life is being affected”. The theoretical framework comprised of Social Responsibility Theory and Expectancy Violation Theory. The general findings revealed that paparazzi invade into the solitude life of the celebrities so that they can capture exclusive photographs of them by using different tactics to boost the television rating points (TRPs) of their channels and increase the circulation of their newspapers. Whereas according to the opinion of celebrities’ paparazzi do not follow the code of ethics hence create troubles in their private lives

Published

2018-04-25

Issue

Vol. 1 No. 1 (2018): JRRSSP (2018)

Section

Articles